Two new concert venues coming to Akron's East End complex

Two new concert venues coming to Akron's East End complex                

Photo by CONTRIBUTED PHOTO An artist's rendering shows the new Goodyear Theater.

The former Goodyear Tire & Rubber Co. headquarters on East Market Street in Akron will see even more life soon as two new concert venues are set to debut there.

Goodyear Theater, with a seating capacity of 1,458, will open Wednesday, April 12, according to a March 15 news release. The other venue is Goodyear Hall with a capacity of 3,500. The release did not specify an opening for the hall.

East End Promotions, an entertainment subsidiary of Industrial Realty Group and Industrial Commercial Properties, partnered with Cleveland-based Elevation Group, a music production and sponsorship marketing company, to develop the new venues. East End representatives could not be immediately reached for comment.

The former Goodyear headquarters, now dubbed East End, is a mixed-use complex developed by Industrial Realty Group. The complex already houses the East End Residences apartments and a Hilton Garden Inn. Office space, retail and restaurants are in future plans.

Goodyear Theater will raise the curtain April 27 with a free Kidz Bop concert, according to the release. Other shows already slated include The Smashing Pumpkins with Liz Phair, Friday, April 29; Gavin DeGraw, Saturday, April 30; and Jason Isbell, Saturday, June 4.

“We could not be more excited for what’s in store at the East End,” said IRG president Stu Lichter in a prepared statement. “We are going to be very active in Northeastern Ohio, with a plan to stage 150-plus nights of entertainment per year in the Goodyear Theater and Hall once we are firmly established. 

“Our partnership with Elevation and the previously announced relationship with Rubber City Sports has the potential to bring more than 250,000 people to the area that otherwise would not be here. The positive economic impact possibilities are enormous.”  

IRG is providing financial resources to support the renovation of the theater, including a top-notch sound and lighting system, Elevation Group managing partner Steve Lindecke said in the release. 

“150 shows will not happen overnight,” Lindecke said in a prepared statement. “But we have already booked some significant acts with more to come. It is our sole intention to make the Goodyear Theater and Hall the two best venues to experience live music and entertainment in the Cleveland/Akron/Canton area.”

Goodyear Theater and Hall were built in 1920 and used by the tire and rubber company for a variety of purposes, though they have never been open to the public for entertainment events, the release said.

Tickets for The Smashing Pumpkins, Gavin DeGraw and Jason Isbell go on sale at 10 a.m. Friday, March 18, through Ticketfly. Tickets can also be purchased at a temporary box office, 23400 Mercantile Road, Suite 10, Beachwood, or by calling 1-877-435-9849.