Northeastern Ohio Welcomes Two New Concert Venues







AKRON, OH (March 15, 2016)— East End Promotions, an entertainment subsidiary of partners Industrial Realty Group and Industrial Commercial Properties has teamed up with the Cleveland-based Elevation Group in the development of two new Northeastern Ohio concert and event venues. 


The complex, known as the East End, encompasses the historic Goodyear headquarters at 1201 East Market Street in Akron. The new entertainment complex will feature the Goodyear Theater (seated capacity of 1,458) and Goodyear Hall (capacity of 3,500). The East End is a 5.5 million square foot, mixed use redevelopment initiative. In addition to the theater and hall, the development includes the East End Residence Loft Apartments, state-of-the-art office space, and the new Hilton Garden Inn Hotel along with planned restaurants, retail and more.


The first shows at the Goodyear Theater were announced today, including: the Grammy Award-winning rock group, The Smashing Pumpkins with special guest, two-time Grammy-nominated Liz Phair (Friday, April 29), the Grammy-nominated, multi-platinum singer/songwriter, Gavin DeGraw (Saturday, April 30), American singer-songwriter and guitarist, Jason Isbell (Saturday, June 4) and a special appearance by Kidz Bop (Wednesday, April 27), the #1 music brand for kids in the United States.



“We could not be more excited for what’s in store at the East End,” said Industrial Realty Group President, Stu Lichter.  “We are going to be very active in Northeastern Ohio, with a plan to stage 150-plus nights of entertainment per year in the Goodyear Theater and Hall once we are firmly established. Our partnership with Elevation and the previously announced relationship with Rubber City Sports has the potential to bring more than 250,000 people to the area that otherwise would not be here. The positive economic impact possibilities are enormous.” 



“IRG is providing significant financial resources to support  the renovation of the Goodyear Theater, the installation of the latest and best sound and lighting package and for our team to have the ability to pursue and book the best live music and entertainment for all of Northeastern Ohio,” said Elevation Group Managing Partner, Steve Lindecke.  “150 shows will not happen overnight.  But we have already booked some significant acts with more to come.  It is our sole intention to make the Goodyear Theater and Hall the two best venues to experience live music and entertainment in the Cleveland/Akron/Canton area.”



The Goodyear Theater and Hall were built in 1920 and were used by Goodyear, internally, for a variety of purposes over the next nine decades.  Neither venue has ever been open to the public for music and entertainment.  The Wall Street Journal provided an initial glimpse into Stu Lichter’s vision in a May 7, 2013 story entitled “Where the Rubber Meets the Headquarters.”  What that story called the “latest attempt to repurpose large corporate headquarters that have grown obsolete,” is now 43 days to reality.  The multi-million dollar renovation project has been led by the Cleveland-based firm, ThenDesign Architecture (TDA) and lead architect, Michael Wellman.  Elevation plans to book a wide variety of entertainment including: rock, alternative, pop, country, EDM, R&B, orchestral, choral, family and comedy shows.



Tickets for The Smashing Pumpkins, Gavin DeGraw and Jason Isbell go on sale this Friday, March 18 at 10:00 a.m.   Details related to the “free” Kidz Bop show will be announced shortly. Tickets for all shows at both The Goodyear Theater and Hall can be purchased at, or at the temporary box office (located at 23400 Mercantile Road, Suite #10, Beachwood, Ohio 44122). Fans can also purchase tickets by phone at 877.4.FLY.TIX (877.435.9849).


For additional information, venue logo(s) and renderings, please refer to the attachments below or visit  


About Industrial Realty Group

Industrial Realty Group is a privately-held real estate development and investment firm specializing in the acquisition, development and management of commercial and industrial real estate across the country. Over the past forty years, IRG and its principals have acquired or developed well in excess of a billion dollars of corporate and government properties. IRG manages more than 120 properties in 28 states, with over 100 million square feet of rentable space. IRG manages all aspects of the real estate process, from acquisition through development, asset management and disposition.

About Industrial Commercial Properties

Christopher S. Semarjian is the Owner of Industrial Commercial Properties, LLC; a leader in commercial real estate, including acquisitions, leasing, management, construction, financing and sale/leaseback. Since 1996 ICP has purchased and developed 50 plus properties and over 40 million square feet of industrial and office space throughout Ohio, Michigan and Pennsylvania. ICP is a user-focused developer working with large corporate facilities that require major redevelopment and/or re-positioning in the market.

About The Elevation Group

The Elevation Group is an award-winning music production, sponsorship marketing and content company. Formed in 2002 by former senior IMG executives Steve Lindecke and Denny Young, Elevation comprises experts in sports, music, event planning and sponsorship.


Lindecke and Young are no strangers to staging concerts and events in Northeastern Ohio.  In 2014, the pair launched Cathedral Concerts, a music series staged at Trinity Cathedral that was recognized by the Cleveland Plain Dealer as “one of the most unusual (and diverse) endeavors to hit the city in some time.” Elevation announced LaureLive, Cleveland’s first multi-day, multi-stage, multi-act contemporary music festival, scheduled for June 11-12, 2016 at Laurel School’s Butler Campus. LaureLive will feature 32 bands from around the world performing on four stages. Lindecke has produced the Cleveland Clinic’s Scott Hamilton & Friends skating & music events at Quicken Loans Arena the past 16 years and for a period of 10 years, on behalf of IMG, Young operated Cleveland’s largest annual event, the Cleveland Grand Prix. Prior to his time at IMG, Young worked for legendary concert promotion company, Belkin Productions, where he promoted hundreds of area concerts.

About East End

Welcome to the East End – Akron, Ohio’s Premier Redevelopment of the Historic Goodyear Campus.  The East End is a 5.5 million square foot, mixed use redevelopment initiative. The exciting new space offers a “Live, Work & Play” environment of the East End Residence Loft Apartments, state-of-the-art Office space, and the new Hilton Garden Inn Hotel along with restaurants, retail, theatre and more. The Historic Goodyear Campus and East Market Street are transformed for today’s needs and living – connected by a pedestrian-friendly entertainment district. We invite you to explore this new, vibrant area – The East End!